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Specialization Story: ReeJade Richmond – The Specialization Podcast – Episode 9

May 18, 2022
The Specialization Podcast

The Specialization Podcast is an educational podcast series focused on helping you to understand and implement specialization in your expert business. 

Even just contemplating niching down your business can feel absolutely terrifying. That’s why I think it’s so important to hear from people who have done it successfully, and learn about the massive rewards that they are seeing.

In this episode, I share with you an unedited, unscripted conversation that I had with ReeJade Richmond about how she niched down her coaching business to focus specifically on memberships, how she saw results incredibly quickly, and the huge rewards that have come from the tighter focus.

A massive thank you to ReeJade for allowing me to record our conversation, and giving permission to publish it.

If you are interested in niching down and specializing your business, reach out and connect, I’m happy to get on a call with no obligations and let’s see if I can be of help!

We’re also starting a group program in the next few weeks, so if you’d like to get some peer support and feedback on your journey, you can learn more about that at