Tired of working every hour delivering custom services on hourly rates? Wish your subscribers felt more valued and engaged? Renowned online entrepreneur Brennan Dunn joins host Alastair McDermott to share his journey from agency work to selling digital products.
After building a successful consultancy, Brennan yearned for something scalable. He took a leap of faith, pivoting to content marketing and community engagement. Learn how Brennan attracted 50,000 subscribers without spending a penny on ads.
Brennan unlocked rapid growth through segmentation – by understanding subscriber needs, he created tailored content tracks that subscribers raved about. His audience insights also revealed promising new product ideas.
Tune in to discover:
- The instability of reliance on a few big clients
- Bootstrapping your audience with blogs and communities
- Why most businesses fail at basic segmentation
- Optimizing confirmation pages to learn about subscriber
- Debunking the myth that you need absolute authority
If you’re struggling to engage subscribers, this episode is a must-listen. Brennan’s list-building and segmentation tactics will help you keep subscribers hooked and uncover hidden opportunities.