content creation

The Expert’s Guide to Standing Out with Compelling Video

Are you an expert struggling to stand out in a crowded market? Have you considered leveraging the power of video content but feel overwhelmed by the learning curve and technical demands? In this episode of The Recognized Authority, host Alastair McDermott chats with video production master Juma Bannister to demystify

Behind the Scenes: Building a Book from a Podcast

Have you ever wondered if you could write a compelling book that resonates with your audience? Have you ever thought about starting a podcast? In this episode, host Alastair McDermott shares his unique approach to turning his podcast, “The AI-Powered Thought Leader,” into a valuable book on the same topic.

Thought Leadership and AI: Maintaining Authenticity and Credibility

In this episode of The Recognised Authority podcast, Alastair examines the impact of artificial intelligence (AI) on the world of thought leadership. Alastair shares insights from his conversations with renowned thought leaders, including Mark Schaefer, Jonathan Stark, Debbie Jenkins, and Erin Austin. The episode explores the complex balance between leveraging

Thought Leadership Beyond the Book

Amazon is now limiting authors to a mere THREE (3!) new book uploads per DAY to curb the influx of AI-generated content flooding the market. This highlights the existential threat AI poses to thought leaders and authority builders in an age where artificial intelligence can seemingly replicate any form of

What is the Future of Thought Leadership?

How does an aspiring thought leader worried about staying authentic and credible in the age of AI? As artificial intelligence tools become increasingly sophisticated, the question arises: can we leverage these powerful technologies without compromising our unique insights and personal touch? In this fascinating episode of The AI-Powered Thought Leader

How to Choose the Right Mic [Popular Microphones Reviewed]

Ever wondered why some people instantly command attention in virtual meetings or podcasts, while others struggle to make an impact? It’s not just about what you say, but how you’re heard. Literally. Today I want to dive into high-quality audio and video, and why it’s non-negotiable for anyone serious about

Behind the Scenes with AI: How to Enhance not Replace Human Creativity

Have you ever wondered how you can use AI to turbocharge your content creation? In episode 133 of The Recognized Authority, your host Alastair McDermott takes you behind the scenes to reveal how AI can be harnessed to enhance (but not replace) human creativity. Get ready to dive into Alastair’s

How I Produce Quality Content in Just 2-4 Hours a Week

In this week’s episode of The Recognized Authority, I share how I create high-quality content in just 2-4 hours of my time per week. My focus is on producing quality content that resonates with my target audience on social media. I dedicate time blocks for content creation and leverage strategies

Building Authority: 10 Powerful Tactics from 100 Industry Leaders

Over the course of well over 100 podcast episodes, I’ve spoken with guests who are unquestionably authorities in their field. That includes the likes of Alan Weiss, Marcus Sheridan, John Lee Dumas, Evelyn Starr, Mark Schaefer, David C. Baker, Ron Baker, Michael Zipursky, Anne Janzer, Jonathan Stark, Geraldine Carter, Louis

Mediocre or Magnificent? What You Need to Know About ChatGPT with Frank Prendergast

Can an AI really help you create compelling content? In this episode of The Recognized Authority podcast, host Alastair McDermott explores the possibilities of using ChatGPT for content creation with guest Frank Prendergast. Is the thought of an AI assisting with your writing exciting or terrifying? Alastair McDermott and Frank

Episode 100: Ten Tips for Building Authority

Episode 100 of The Recognized Authority This is a special episode to mark the end of Season 1 of the show. In this episode, your host Alastair McDermott shares behind-the-scenes details from the podcast. He also shares his Top Ten Tips on Building Authority, based on the conversations he has

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